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Monday, June 11 • 1:00pm - 2:00pm
Bloggers on Steroids: building relationships for effective enrollment-marketing

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Harnessing the eagerness of current students can produce amazing results. If you have campus tour guides, you know this already. Why limit student’s connectivity to campus visitors? Some call them “online ambassadors” but we call them “bloggers on steroids.” In this presentation you will learn why you should expand your institution’s blogger presence across social networking platforms including: YouTube, Twitter, Formspring, Facebook, and more. You’ll also walk away with ideas on integrating their efforts across campus and we will share our best advice on how to manage these students. Experience Level: Beginner - Assumes no prior knowledge of topic. Prerequisite Knowledge: An understanding of social media and an interest in enrollment marketing. Skills/Knowledge Gained:
Attendees of this presentation will learn how to ramp up student ambassador programs by putting social media tools to work in order to meet enrollment goals.



Monday June 11, 2012 1:00pm - 2:00pm
Room 109 Penn Stater Hotel and Conference Center

Attendees (18)